In our earlier blockbuster guide to successful enterprise sales we addressed the challenges SaaS companies face when selling to enterprise customers.
One of the most important things to do when you start using Leadfeeder is to segment your data and filter out traffic you don’t want to see e.g. from certain countries. The way to do this is to decide what type of website visitors are important for your B2b company from a lead generation and sales perspective.
Thanks to Leadfeeder’s integration for Salesforce you can now easily send web leads straight to your Salesforce CRM and get alerts when qualified Salesforce leads and customers visit your website.
In the first part of our interview series with social selling guru, Mario Martinez Jr., we dug deep into social selling tools and tips to help you crush your sales goals. At the end of the day, the advantages and benefits of social selling are undeniable, but there are two seemingly major roadblocks to rolling out social selling on a wide scale: your audience isn’t on social media or you can’t get buy-in from your manager to adopt a social selling strategy. In part two of our interview with Mario, he completely erases those concerns.
Your SaaS company has got a minimum-touch self-service model working really effectively, your investors are happy and money keeps on coming in without you really touching anything, but there’s one nut that’s a lot harder to crack and that’s how to sell your SaaS product to enterprise customers in a way that is time-effective and cost-efficient, given your relatively low price.
Conventional wisdom tells us that when approaching a prospect we should tiptoe carefully so we don’t put our prospect off or get rejected, but Ian Price, a business psychologist specialising in the science of sales performance, says different.
We were lucky to catch up with sales leader Anthony Iannarino and, as expected, he blew us away with his real talk and advice that just motivates action and greatness.
LinkedIn is one of the must online tools for a B2B sales person. It is a lead generator, email, CRM and a knowledge base in one place. In this post we’ll go through their State of Sales in 2016 study.
Among all of the leading social media channels, Twitter probably gets the most negative press nowadays, but that’s mostly a result of controversial UX improvements and ongoing monetization issues. That’s just background noise. The real Twitter is a living, breathing virtual space that’s teeming with opportunities to nurture B2B relationships.
Success doesn’t come easy. It’s true when it comes to nurturing sales leads, and it’s true when it comes to pretty much anything. As the philosophers among us already know, the hardest things in life are also the most rewarding.
The B2B buying process has changed considerably since the rise of the internet and social media. Virtually limitless information is at everyone’s fingertips at all times, so it’s easier than ever before for buyers to learn about different solutions for addressing pain points and to check out various service providers’ reputations.
Today’s successful B2B sales teams focus on building strong, trusting relationships with buyers before they even think about pitching. It’s only after your prospects truly believe that their success is your priority that they’ll consider closing a deal with you. When consumers regularly receive useful content and insights from you, they naturally begin to trust you and advance towards sales-readiness. Then it’s time for writing a good sales email, but how do you do that?
Are your sales prospects active on social media? It’s a pretty safe bet that they are indeed. Today, over two-thirds of the world’s internet users regularly use social media, according to We Are Social. That’s over 31% of all people.
How do you make your startup’s marketing rock and what made Moz succeed where others failed? We had a chat with SEO superstar and Moz founder Rand Fishkin and asked him to spill the beans on his company’s success and failures.
B2C story: He always calls you at an inappropriate time – while you’re packing your kids, dogs and supplies into your car. “This is Pyro Man from Amazing Insurances, do you have 1 minute to talk about your fire insurance?” You rarely have, and that caller probably ends up on your block list.
We’ve only just moved into a shiny new office in downtown Helsinki, so why has Leadfeeder decided to go remote and what could your startup learn from our decision?
This is a guest blog post by Quru’s CEO Steve Jackson. Steve is one of the top digital marketing gurus in the Nordics. He has founded several successful companies and is a highly sought-after keynote speaker. In this post Steve describes Quru’s complex sales process and explains where Leadfeeder fits in.
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