Anyone using Google Analytics will probably see terms such as session, bounce, conversion rate and user. But do you really know what they mean?
One of the most important things to do when you start using Leadfeeder is to segment your data and filter out traffic you don’t want to see e.g. from certain countries. The way to do this is to decide what type of website visitors are important for your B2b company from a lead generation and sales perspective.
Leadfeeder uses Google Analytics to show companies that visit your website. This Custom Report for Google Analytics shows similar data to Leadfeeder but without all the useful functionality that makes the data easily actionable in Leadfeeder.
Thanks to Leadfeeder’s integration for Salesforce you can now easily send web leads straight to your Salesforce CRM and get alerts when qualified Salesforce leads and customers visit your website.
Reverse DNS (rDNS) lookup is the reverse of the usual “forward DNS lookup” where the DNS is queried for the IP address of a certain hostname. In reverse DNS, the DNS is queried for the hostname of a certain IP address. A reverse DNS lookup returns the hostname of an IP address.
In the first part of our interview series with social selling guru, Mario Martinez Jr., we dug deep into social selling tools and tips to help you crush your sales goals. At the end of the day, the advantages and benefits of social selling are undeniable, but there are two seemingly major roadblocks to rolling out social selling on a wide scale: your audience isn’t on social media or you can’t get buy-in from your manager to adopt a social selling strategy. In part two of our interview with Mario, he completely erases those concerns.
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