Your Beginner’s Guide to Evergreen Content for B2B Brands
Are you using content marketing, but aren’t seeing results? The problem might be that you’re using the wrong strategies.
37 of the Best Prospecting Tools for 2019
A salesperson’s job is to feed the beast that is sales pipeline.
Benefits of Building a Virtual Team and Remote Office
As our world becomes more globalized and therefore more hyper-interconnected, it’s now easier to work from nearly any location or time zone. Remote working is becoming an increasingly popular option, with 4.3 million people in the UK now telecommuting regularly, while 43 percent of Americans work from home at least occasionally. Marketing is one of the fields at the forefront of the rise of remote working, and it’s easy to see why. After all, the marketing industry is one characterised by constant change and further digitisation.
5 Best Practices for Cold Emailing with Templates Included!
Whether you are a consulting agency or an international B2B sales company, cold emails are often a necessity in day-to-day operations. However, cold emails are certainly hard to craft for high-impact. In fact, as studies show that only 15 to 28 percent of cold emails are opened and followed up on, depending on the industry in question.
B2B Retargeting 101: Best practices, and how to use this tactic to your advantage
Retargeting is one of the best ways to encourage prospective customers to visit, and revisit, your website. It’s also called “remarketing,” but whichever term is used, the benefit is the same: it helps spread awareness of your brand.
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